Webinar
Webinar
Start your author career the right way—with clarity, confidence, and a professional framework that sets you up for long-term success. The New Author Foundations Series offers four quarterly live trainings designed for writers who are preparing to publish or are navigating the industry for the first time.
This bundle gives you full access to all four 2026 sessions, plus replays and resource materials, so you can learn at your own pace and build a strong publishing roadmap.
Across the year, you’ll learn how to:
Understand the editing process and choose the right editorial support for your manuscript
Build a complete, step-by-step publishing workflow from draft to release
Develop a business mindset and create realistic goals that support long-term growth
Plan a professional, strategic book release and avoid the most common debut-author pitfalls
If you're ready to publish with intention—not guesswork—this series provides the knowledge, structure, and industry insight you need.
Included Sessions:
All About Editing (February 19 – FREE)
Publishing Workflow Blueprint (May 21)
Building a Publishing Business Mindset (August 20)
Professional Release Strategies for New Authors (November 19)
Perfect for: First-time authors, soon-to-be debut authors, writers transitioning into self-publishing, and anyone seeking to understand how to publish professionally and successfully.
Level up your author business with a quarterly professional development series designed specifically for established authors. The Seasoned Author Success Series delivers four high-impact live workshops—each focused on the systems, rights, and revenue strategies that working authors need to scale.
This bundle gives you access to all four 2026 sessions, plus full replay access, templates, and actionable tools you can implement immediately.
Across the year, you will learn how to:
Strengthen and secure your online presence so your emails reach readers
Understand copyrights, contracts, and subsidiary rights the way industry pros do
Build a direct sales ecosystem through BookFunnel, automated funnels, and smart backend systems
Grow predictable, recurring revenue through subscription platforms like Patreon, Ream, and Substack
Expand your reach by meeting readers off Facebook and in communities where they are already engaged
Whether you're refining your systems, exploring new revenue opportunities, or protecting your intellectual property, this series will sharpen your business strategy and elevate your author career in 2026.
Included Sessions:
Internet Security for Authors (February 5 – FREE)
Copyrights, Contracts & Subsidiary Rights 101 (May 7)
Direct Sales & Automation Systems for Authors (August 6)
Subscription Platforms for Authors: Patreon, Ream, Substack & Beyond (November 5)
Perfect for: Independent authors, hybrid authors, small press authors, and anyone who wants to operate like a publishing professional with clarity, confidence, and long-term vision.
November 19th – 7pm CST / 8pm EST
There is a right way and a wrong way to launch a book. Most first-time authors do everything backwards: they start marketing after publishing. This session flips the timeline and shows you how professionals do it.
Learn:
When to publish (and why timing matters)
Ideal pre-order timelines (by genre)
Building anticipation without being annoying
ARC timelines, platforms & expectations
Cover reveals that actually work
Using your network and community properly
Launch phases: tease → reveal → convert → sustain
What to do the week after launch
Mistakes new authors make that tank visibility
You’ll walk away with a reusable launch blueprint — so every book is easier than the last.
Presented by:
Heather Roberts, Attorney, CEO and Founder of 1852 Media and 1852 Literary
Veronica Adams, Attorney, COO of 1852 Media and Senior Agent at 1852 Literary
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
August 20th – 7pm CST / 8pm EST
Publishing a book is exciting. Running a publishing business is empowering. This session helps new authors shift from “I hope this works” to “I understand the levers that drive success.” You’ll learn:
The mindset differences between hobby writers & working authors
Why “just publish and pray” is dead
How indie authors think like CEOs
How to set realistic goals based on your genre
Minimum viable marketing activities
The role of brand, consistency, and reader trust
Asset thinking: IP, catalogs, and stacking releases
How successful authors create compounding revenue
If you want a career — not just a book — this is your strategic foundation.
Presented by:
Heather Roberts, Attorney, CEO/Owner of 1852 Media and 1852 Literary
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
May 21st – 7pm CST / 8pm EST
Perfect for someone who has a finished draft and wants to understand the actual end-to-end process of independent publishing like a business.
In this training, we break down every step, including timelines, costs, roles, and decisions:
PHASE 1 — Craft & Editorial
PHASE 2 — Positioning & Strategy
PHASE 3 — Production
PHASE 4 — Distribution & Sales
PHASE 5 — Marketing Foundations
Presented by:
Heather Roberts, Attorney, CEO/Owner of 1852 Media and 1852 Literary
Veronica Adams, Attorney, COO/Senior Agent of 1852 Media and 1852 Literary
Becky Burrier, VP of Acquisitions of 1852 Literary, Owner of Bookcase Media
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
February 19th – 7pm CST / 8pm EST
Editing isn’t one thing. It’s four — each with a specific purpose, role, and timing in the publishing process. Understanding the difference can save you thousands of dollars and months of frustration. In this session:
Developmental vs line vs copy editing vs proofreading
How to understand what your manuscript actually needs
When to revise and when to take professional feedback
Red flags when hiring an editor
How to “break up” professionally when it’s not working
Industry-standard expectations (not TikTok myths)
You’ll leave with clarity, confidence, and a roadmap for getting your book ready for publication.
Presented by:
Becky Burrier, VP of Acquisitions 1852 Literary, Owner of Bookcase Media
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
November 5th – 7pm CST / 8pm EST
Patreon, Ream, Substack — they all promise recurring revenue and direct access to your fans. But what actually works for authors, and what’s just hype? In this evidence-based session, learn:
The real difference between Patreon, Ream, and Substack
How to choose the right platform for your audience
What types of content actually convert subscribers
Sustainable posting cadences (without burning out)
Where successful authors meet readers (hint: not Facebook)
How to price your subscription tiers
Adding value instead of chasing engagement metrics
Understanding subscriber churn — and fixing it
This session helps you build a predictable revenue stream that isn’t dependent on ads, launches, or social platforms you don’t control.
Presented by:
Heather Roberts, Attorney, CEO/Owner of 1852 Media and 1852 Literary
Becky Burrier, VP of Acquisitions of 1852 Literary, Owner of Bookcase Media and Buzzing About Romance Podcast
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
August 6th – 7pm CST / 8pm EST
Direct sales aren’t a trend — they’re the new backbone of sustainable author income. Learn how to build a sales ecosystem you control. We’ll cover:
Direct sales platform options (Shopify, Payhip, Woo, ThriveCart)
Building high-conversion BookFunnel landing pages
Creating a reader magnet that actually converts
Automated onboarding sequences that sell without you
Email list segmentation for superfans vs casual readers
Deliverability setups & fulfillment automation
Upsells, bundles, and limited-time offers
Practical walk-through of a direct sales tech stack
Avoiding common automation traps that lose money
You’ll leave with a clear map for turning readers into repeat customers — without relying on Facebook, Amazon, or algorithm luck.
Presented by Heather Roberts: Attorney, CEO of 1852 Media and 1852 Literary.
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
May 7th – 7pm CST / 8pm EST
Your book isn’t just a file — it’s an asset. This session demystifies the rights you own, the rights you can sell, and how to make sure you keep what matters. We’ll break down:
Copyright essentials every author should know
How contracts actually work (beyond the scary legalese)
Key clauses to never overlook
When a “deal” is really a rights grab
Licensing vs assignment — and why it matters
Subsidiary rights: audio, foreign, film/TV, anthologies, and more
Common red flags in publishing agreements
When to involve an agent or IP attorney
Whether you’re indie or traditionally published, this is the “no-surprises” guide to protecting your intellectual property from day one.
Presented by:
Heather Roberts, Attorney, CEO and Founder of 1852 Media and 1852 Literary
Veronica Adams, Attorney, COO of 1852 Media and Senior Agent at 1852 Literary
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.
February 5th – 7pm CST / 8pm EST
Your author career is a business—and your data is one of your most valuable assets. From manuscripts and ARC lists to newsletters, assistants, and online platforms, today’s authors face security risks that go far beyond spilled coffee on a laptop.
Join us for a practical, easy-to-understand seminar designed specifically for authors, where you’ll learn how to protect your creative work, secure your accounts, and safeguard your reader community. We’ll break down the critical differences between free email accounts and professional platforms like Office 365 and Google Workspace, show you how to back up your data the right way, and teach you best practices for managing assistants, beta readers, and ARC teams without putting your business at risk.
You’ll walk away with real-world strategies you can implement immediately—no tech degree required. If you rely on cloud storage, run a newsletter, work with helpers, or simply want to ensure your author business is protected, this seminar is a must-attend.
Keep your words safe. Keep your readers safe. Keep your business safe.
Presented by:
Becky Burrier, Vice President of 1852 Literary, Owner of Bookcase Media and Buzzing About Romance
Michael Burrier, Chief Information Security Officer and Director of Server, Storage, Networking, and Telecommunications at the University of Findlay
Please Note: After you register you will receive an email with a link to the webinar. You will have to fill out a form to claim your spot so that you receive updates, reminders, and the live link for the webinar when it happens. If you have any issues with this process, please email heather@1852media.com.