Mastering Your Author Brand

Course FAQ

  • This course is designed for authors at any stage—whether you’re just finishing your first manuscript or already have books out and want to refresh your brand. If you want a professional, consistent presence that helps you sell more books, this course is for you.

  • Not at all! This course breaks everything down into easy-to-follow steps, with platform suggestions, examples, and tools for all levels—even if you’ve never built a website or designed a logo before.

  • Yes—indirectly. A clear and consistent brand helps readers recognize you, trust you, and come back for more. It also makes your marketing more effective, which can lead to more sales over time.

  • While it doesn’t include custom design work, you’ll get guidance on what to include in a logo package, where to find affordable designers, and how to use tools to create your visual assets.

  • Most authors complete the course in just a few hours, but implementation can take longer depending on how much of your brand you're building or refreshing. You can go at your own pace.

  • In addition to video lessons, the course includes a downloadable slide deck, a printable workbook, and a detailed checklist to help you apply everything to your own brand step by step. These resources are yours to keep and use as you build or refine your author brand.

  • Yes! Once enrolled, you’ll have lifetime access to the course materials, including any future updates.